Mercedes channels Che Guevara for car tech

Under a huge portrait of Che Guevara, Mercedes' Dieter Zetsche touted a vision of car-sharing. (Credit: Sarah Tew/CNET) Click the image to enlarge.

Daniel Terdiman CBS News 1/10/2012

They said it, not me.

“Some colleagues still think that car-sharing borders on communism,” Mercedes-Benz Chairman of the Board of Management Dieter Zetsche said onstage […]

Categories